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Five-star Marriott Hotel to open in the centre of Novosibirsk in late 2013

 03/29/2013, 14:27
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Five-star Marriott Hotel to open in the centre of Novosibirsk in late 2013
Under construction Marriott Hotel (left), photos from maps.google.com and Sergei Mordvinov

A five-star Marriott Hotel overlooking the Opera and Ballet Theatre in the centre of Novosibirsk is opening in late 2013 with an average room rate of €160, reports newspaper Kommersant.

Alexandr Boyko, general director of project developer Siberian Hotels, yesterday informed Kommersant that his company will sign a 30-year management contract with chain Marriott Hotels International on 25 April this year regarding the under construction hotel at the intersection of Ordzhonikidze Street and Michurin Street. According to him, the transaction was approved at a meeting of the Marriott International board of directors on 19 March.

It is planned that the hotel will start operations at the end of 2013. The total amount of investment in the project, according to Mr Boyko, is around 1.5 billion roubles ($48m). The holding Transervice was the main source of funding.

Alexandr Boyko is a Novosibirsk entrepreneur who founded and now owns multi-industry holding Transervice. The company formerly owned a chain of petrol stations and the wholesale division of oil company Soyuznefteprodukt, which they sold in 2012. Among the holding’s development projects are the construction of shopping centre Alice, class A business centre Greenwich and an apartment building on Krylov Street. Projects in progress include a sports centre close to luxury suburban housing development Dubravushka. The holding’s financial results are confidential.

Marriott Hotels International is one of the largest hotel chains in the world. It is made up of more than 3,500 hotels in 70 countries with an overall capacity of about 500,000 rooms. In February 2012, Moscow bank Transstroybank and Marriott International announced plans to build 20 hotels in Russian cities Nizhny Novgorod, Omsk, Kemerovo, Rostov, Almetyevsk and Nizhnekamsk.

According to Boyko, Marriott will manage the hotel itself. According to him, this is a precedent for the Russian market, as until now the chain had been selling franchises in Russia. This management scheme, according to the developer, will allow the hotel to efficiently maintain quality standards, since «Marriott puts the comfort of guests at the forefront. The interests of hotel owners are of secondary importance.»

The 175 room hotel will meet the Russian «five star» requirements, said the developer. The average room rate will be €160.

According to him, the hotel is focused on serving business clients. Services, logistics and extras, such as the possibility of holding major conferences, have been selected with the interests of the target market in mind. «In Novosibirsk there is unmet demand for large-scale events. Not one hotel in the city can provide service for several hundred participants in one place» said Boyko. According to the businessman, staff training will start in May.

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